Al fresco
Re-launch Photoshoot
Feb 6th
It’s been a while since our last photoshoot and here we are again, this time near Brick Lane (btw, great for curries if you are in that part of London). As you probably know, we have 3 new designs on the way and the aim of the shoot was to to capture the essence of each with the use of somewhat quirky yet related props.
The day started off pretty early (well early for a Saturday if you ask me). As you would expect, the models had to be made-up and changed before we made our way to Spitalfields market where our Word Salad T-shirts were shot.
The idea was to create a visual pun by including a bowl of salad sprinkled with colored magnetic letters and chopsticks . We asked the models to have fun with the props and as you can see, they had a great time.
Not too far away we took the pictures for the Serious Sound design which is about about music and good vibes. The props were a combination of a vinyl record and headphones – why you would want to walk around with a vinyl out of its sleeve is anyone’s guess but it’s quirky so we ran with it
.
Finally, we found a wall with somewhat odd graffiti and this served as the location for our Cut the Cake tee shots. The prop here is a rolling pin, often used for baking … or bludgeoning if that’s your forte.
Over all it was a great day and we’ll feature the final pictures on our brand spanking new site so look out for further announcements over the coming weeks!
StreetFest !!!!!
Jun 3rd
In the UK it was a long weekend and boy did we take advantage! The weather just about held up so we made it a point to check out one of the first summer events of the year, StreetFest.
For those of you that did not click the link above, StreetFest describes itself as “London’s number one street culture festival” which we would agree with. There was a lot going on, Graffiti, Strret Dance, BMX, Skatebaording, Inline, photography, Street art, FOOD music and surprisingly T-Shirts! We didn’t expect to see our fellow competitors in such force but I wouldn’t call it a stretch to say Tshirts were a major attraction.
We ran into the ladies from Show Love “The brand with heart”. I had to get a shot of the varsity jacket shown below. Why? I just love em okay and that’s why I snagged another shot with one of the lads from Ask Your Girl.
We really liked the persistent logo.
Kayobi’s African infused clothing were also present at the festival and drew a fair bit of interest. These guys really understand their audience with their tongue in cheek nod to African culture found within the “Make X not war” line.
There was an opportunity to design your very on Addidas trainers.
(Note the detailed London skyline)
We met Supremebeing as soon as we stepped into the festival. Great guys and a selection that really reflects the brand ethos.
All in all, it was a good day. We came away entertained, better informed and encourages by our fellow T-shirt makers. Everyone was in high spirits and we wish we could feature all of the companies but space is short.













